Supports a comprehensive program of direct mail and electronic appeals to increase unrestricted support for Dartmouth Health member organizations, currently numbering seven, from a wide variety of constituencies, including members of the community, grateful patients, alumni, faculty, employees, and friends. In conjunction with the Director, implements annual calendar of appeals and analyzes results. As needed, supports the Annual Giving team on direct marketing projects related to Dartmouth Hitchcock Medical Center, Dartmouth Health Children’s, Dartmouth Cancer Center, and the Geisel School of Medicine.

• In concert with the Director, helps execute annual calendar of appeals for Dartmouth Health member organizations, with shared accountability for annual fundraising goals.
• Works with outside vendors to oversee design, printing, production, and mailing of print and digital appeals in an accurate and timely fashion.
• Works with NetCommunity manager on formatting and distribution of e-appeals. Collaborates with MHA communications and member organizations to leverage social media in support of annual funds.
• Coordinates multi-channel marketing campaigns that integrate electronic communications and direct mail appeals.
• Supports grateful patient acquisition program for member organizations.
• Maintains understanding of HIPAA best practices and ensures grateful patient acquisition program aligns with these best practices.
• Monitors production schedules and project timelines.
• Stays abreast of best practices and emerging trends in direct mail and electronic solicitation.

• Participates in designing tailored messages to a complex variety of audience segments. Drafts appeal letters and e-solicitations for review. Originates photos and artwork as needed.
• Coordinates with Medical & Healthcare Advancement content staff and member organization communications staff to ensure consistency with institutional messaging and branding. Monitors leadership messaging, institutional news, and stories, stays abreast of institutional initiatives.
• Works closely with Individual Giving and Stewardship staff to support the retention and building of relationships with Annual Fund donors.

• Runs standard queries and exports for direct mail and e-appeals. Reviews and prepares mail files.
• Runs standard reports to monitor responses to appeals and ROI. Analyzes and summarizes data and reports this information to the Director on a regular basis, recommending changes in strategy as indicated by appeal results.
• Works closely with Database Management team to ensure accuracy of queries, build special-purpose queries and exports for targeted appeals, and run analyses of responses to specific appeals and campaigns.

• Two to five years of related professional experience in non-profit fundraising, with experience in direct mail fundraising preferred.
• Demonstrated project management experience.
• Prior work experience in a medical, higher education, or nonprofit setting.

Learn more and apply at https://searchjobs.dartmouth.edu/postings/80480