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Mid-Level Nirvana: Achieving Channel Integration Bliss

November 2, 2021 1:00 PM - 2:00 PM (EDT)

Description

You might have multiple departments, multiple agency partners, and multiples vendors who all play an integral role in your mid-level fundraising program. Does your current program bring you bliss? Or are you losing your mind? 

Log on at:

https://us02web.zoom.us/j/83168753418

In this webinar, we'll share how centering on the donor experience can guide your strategies and improve integration. Join us to hear about a successful case study that demonstrates how to collaborate with peers, take your messaging to the next level, and develop truly integrated strategies. You'll learn from the National Park Foundation's collaborative model for working with membership, mid/major-level, and planned gift programs across all channels.

Key Take Aways

  • How to unify messaging across digital and direct mail
  • Utilize real-life tips to get your partners to collaborate effectively
  • Escape the mayhem and find nirvana (and possibly more revenue) for your mid-level program

We will provide automated transcription at this event. If you need additional accommodations, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.

Speakers

Pete Carter, Principal & Sr VP, CCAH

Genevieve Paul, Director Annual Giving, National Park Foundation 

Kathy Swayze, President & Creative Director, Impact Communications

CFRE Credit

Full participation in this event is applicable for 1 POINT in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.


Featured Sponsor


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Contact Information

Direct Marketing Fundraisers Association
Name: Risa Sudnow
Phone: (646) 675-7314
Email: info@dmfa.org
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