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Day 1: DM 101

January 25, 2022 1:00 PM - 5:00 PM (EST)

Description

Get educated on the essential elements of Direct Marketing. Join us for two half day workshops that will go in depth on the fundamentals needed to create a profitable DM program. You can feel free to attend just one day or both days. Please register for each day separately. See the sessions on Day 2 here.

Agenda

1– 1:50 PM  Creative: Margot O’Leary, Senior VP and Director of Remote Work, Avalon Consulting 

2– 2:50 PM  Data Hygiene/Processing: Lori Barao, Manager of Operations, MMI Direct

3 – 3:50 PM Production: Leigh Ann Doyle, Production Manager, PMG

4– 4:50 PM Database: Jason Robbins, VP Marketing & Bus. Development, ROI Solutions


CFRE Credit

Completion of both days of the DM 101 is applicable for 7 POINT in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.



Time

Day 1: 1- 5 PM 

Day 2: 1 - 4:15 PM

Pricing

Members: Free

Non members: $25

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Contact Information

Direct Marketing Fundraisers Association
Name: Risa Sudnow
Phone: (646) 675-7314
Email: info@dmfa.org
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